3 Reasons Why You Should Experiment with Your Content

Content marketing is very effective I'm sure you already know this.  Creating content can become monotonous and seem like you've been doing everything that you have been taught to make it pop but still not getting the level of engagement that you would like, if this is happening, then you are in for a mix …

Continue reading 3 Reasons Why You Should Experiment with Your Content

4 Ways a Business Blog Is Not a News Web Page on Your Company Website

There is a critical confusion that I see on business websites a lot and that is when businesses amalgamate their blog with their company news page. Why is this a critical mistake?  Here are four reasons why. 1. A blog should only be used for content marketing Content marketing is meant to educate your audience …

Continue reading 4 Ways a Business Blog Is Not a News Web Page on Your Company Website

3 Reasons You Should Work with Your Freelancer on Retainer

You've decided that working with a freelancer for your business is the correct move but you are not sure on how you should work with your freelancer.  Here are three reasons that working with your freelancer on retainer is worth your while. A retainer ensures business results One off projects are not a great way …

Continue reading 3 Reasons You Should Work with Your Freelancer on Retainer